LEADING WITH WHY
Communication Intensive Hosted by the Barr Foundation and Matterlab
December 4-5, 2023
Framingham, MA
Leading With Why is a two-day communication intensive designed for education leaders working toward high school transformation in New England. Participants will hone communication as a core leadership skill.
Led by Matterlab and powered by the Barr Foundation, the intensive combines real-time development of communication pieces, expert coaching, and strategic guidance for a high-utility, high-impact experience.
About Matterlab & the Barr Foundation
Matterlab is an identity agency that leads strategic communication for foundations, schools, and nonprofits transforming life outcomes for children and families. Matterlab helps leaders clarify and communicate who they are, what they do, and how they make an impact. Driven by a commitment to equity and impact, Matterlab has worked with 400 leaders nationwide to date. Learn more
The Barr Foundation focuses on three areas: Arts & Creativity, Climate, and Education. This is complemented by grantmaking to strengthen New England’s social sector, and by targeted, time-limited special initiatives. Barr’s Education Program focuses on human potential and the critical role public high schools play in helping young people – especially students of color and other students who have been systemically marginalized – discover and actualize their unbounded potential. Learn more
Together, Matterlab and the Barr Foundation partner to ensure transformative education leaders in New England hone communication as a core leadership competency and mindset. Through convenings, content creation, and executive coaching, the partnership positions leaders to communicate their visions with clarity and consistency.
Registration & Preparation
Registration
- All participants should complete the Registration Form →
- Deadline: November 6, 2023
Preparation
- One member from each team should complete the Communication Audit →
- Deadline: November 1, 2023
Location
The Communication Intensive will take place at the Sheraton Framingham Hotel & Conference Center.
Address:
1657 Worcester Road
Framingham, MA 01701
Schedule
Day 1: Monday, December 4
8:00 — Breakfast
8:30 — Welcome
9:00 — Leading with Why
11:00 — Session 1: Developing the Why
12:00 — Lunch
12:45 — Gallery Walk
1:15 — Session 2: Developing the How
2:15 — Session 3: Developing the What
3:30 — Peer and Program Officer Review
4:00 — Finalizing the Deck
4:30 — End-of-day Reflections
5:00 — Optional Happy Hour
6:30 — Optional Group Dinner
Day 2: Tuesday, December 5
8:30 — Breakfast and reflection
9:15 — From Why to Work: Connecting the Dots
10:15 — Session 1: Know, Feel, Do
11:30 — Lunch
12:15 — Session 2: Effective Framing
1:30 — Presentations and Coaching
4:00 — Closing Ceremony
Facilitators
Matterlab Facilitation Team
Jessie Collins, Vice President
Lead Facilitator
Searcy Morgan, Founder & CEO
Small Group Facilitator
Lane Lowe, Co-founder & President
Small Group Facilitator
Sarah Pendley, Strategist
Small Group Facilitator
Nique Mayo, Senior Manager
Small Group Facilitator
Tatiana Johnson-Boria, Communication Consultant
Small Group Facilitator
Karen Thomas, Communication Consultant
Small Group Facilitator
Tsihai Hanson, Communication Consultant
Small Group Facilitator
Yolanda Cano, Communication Consultant
Small Group Facilitator
Questions?
Please reach out to Anna Yarbrough at ayarbrough@matterlab.org and the Matterlab team will get back to you soon!
